Social Media for a Living or Side Hustle, Best Advice +1?

Social Media is Essential!

Can you make a living being a freelance Social Media Manager? I’m not so sure, but it seems like a great idea. On paper it looks great, get a bunch of clients and help them all out with their needs, if one dropped off, no big deal. Find another client and move on, maybe even find two. That is how it looks on paper, but, it is very scary.

It seems like a great work from home business model. Are you a single Mom, Dad? Just want a Side Hustle? Maybe lost a job? Whatever the reason, more people are turning to this sort of income ideas. Plus, you get to spend more time with family, right?

This is my first blog post about this, I have been on my own for only two weeks and have several clients on the line. None have paid me yet, but it seemed they came quick. Right place, right time, I guess. We will see.

I have all the right qualifications, being in the digital marketing space in a Fortune 200 company helped with all that. I get a rush of using social media to promote business; and since my first website in 1999, I have loved to see what it was I had to do to make the engagement of that site better, higher in the search rankings, more followers, tons of likes and of course sharing.

I spent years measuring results and tweaking the techniques to get the right results. I have used all the tools to track, nothing is better than plain old Excel though.

But now, I think to myself, can I do that for someone else? Solely based on what they tell me? Will I have any creative license?

I have one-page marketing plans that I plan on having clients fill out, once they do that we will work that plan. It stays the same and you keep telling yourself, “the plan is the plan!” Until it’s not, that is. Then it would be very important to go back to the original plan and work out what’s changed, what was working, what can we bring into the new plan. But first and foremost a new plan is to be created. Then you begin again, working that plan.

Like I said earlier, that is how it looks and feels right now, in my head, which this Social Media blog post has lived for about 6 months. I have been thinking about this longer than that but have always been too afraid to pull the trigger. The whole process will require a new set of rules, routines and sacrifices. But in the end, I truly believe that it will all work out for the good.

I have begun a whole new set of habits and have been trying to stick to them. Each one of these will be detailed in new blog posts to come. I have just started this journey. I look forward to reflecting on this post in a year and see what has changed, did it get better? I sure hope so!

Cheers,

CC